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SQF (Safe Quality Food) is a HACCP-based, GFSI-recognised food safety and quality programme used across many parts of the food supply chain, including manufacturing, storage and distribution, primary production, food retail, foodservice and packaging manufacture. New Zealand food businesses most often pursue SQF certification because a retailer, wholesaler, exporter or contract customer requires it as a condition of doing business, not because it is a government requirement.
The SQF Code is currently transitioning to Edition 10, published by the Safe Quality Food Institute (SQFI) in March 2026. This guide explains what SQF certification involves, what Edition 10 changes, the certification process, indicative costs, and how to prepare, so you can plan a realistic project and ask certification bodies the right questions.
Quick answer: SQF certification is voluntary in New Zealand unless a customer or contract requires it; it does not replace your Food Act registration, National Programme, Food Control Plan or Risk Management Programme obligations. The process involves selecting the correct SQF code for your site, appointing a trained SQF Practitioner, building and implementing a documented food safety and quality system, then passing an audit by an accredited certification body. Published international guides suggest total first-year costs (certification-body registration and audit fees, plus consulting support) often range from roughly US$10,000 to US$25,000+ for a single site, though New Zealand-specific fees should always be confirmed directly with your chosen certification body.
What Is SQF Certification?
SQF stands for Safe Quality Food. It is a food safety and quality certification programme owned by the Safe Quality Food Institute (SQFI) and recognised by the Global Food Safety Initiative (GFSI). GFSI recognition means a customer that accepts GFSI-benchmarked schemes will generally accept SQF certification as evidence of a robust food safety system, which can reduce duplicate supplier audits and support market access.
The SQF Code applies a HACCP-based methodology and covers a wide range of sector-specific codes, rather than a single one-size-fits-all document. Businesses select the code and Food Sector Category that matches their actual operations, using SQFI's own code-selection guidance. Example sectors include:
Example SQF codes and who typically uses them
These are illustrative examples only. SQFI's own Code Selector and Food Sector Category documentation determine which code actually applies to your site — always confirm this directly rather than assuming from a similar business.
Is SQF Certification a Legal Requirement in New Zealand?
No. SQF certification is a voluntary, privately owned certification scheme. It is not part of New Zealand's Food Act 2014 framework, and MPI does not administer or require it. A food business must still meet its applicable legal obligations regardless of whether it also pursues SQF certification.
A business operating under a Food Control Plan or National Programme must keep that registration current and complete its regulatory verification. An animal-product business may still need a registered Risk Management Programme (RMP) and verification. SQF certification sits alongside these obligations; it does not replace them.
Avoid an expensive scheme-selection mistake. SQF, BRCGS, ISO 22000/FSSC 22000 and other GFSI-recognised schemes are not interchangeable. Ask the customer to confirm the exact standard, scheme edition, scope and deadline they require in writing before you commit to a certification project.
SQF Edition 10: What Changed in 2026?
SQFI announced SQF Edition 10 in March 2026, describing it as a digitally-delivered update to the SQF Code. Key changes businesses should be aware of include:
- A digital-first Code Selector tool that replaces downloading and cross-referencing multiple PDF code documents.
- Measurable food safety culture requirements, with more quantifiable expectations around management commitment, environmental monitoring and preventive controls.
- A revised scoring model that SQFI states places more weight on systemic, ongoing controls rather than point-in-time findings.
- Searchable, cross-referenced digital content intended to make requirements easier to navigate during system development and audit preparation.
SQFI's guidance notes that transition timing to Edition 10 varies by site and certification cycle, and directs businesses to its own Code Selector and transition-guidance pages to confirm which edition applies to them and when. If your business is newly starting an SQF project, or is due for recertification, confirm the applicable code edition with your certification body before finalising your documentation and audit dates.
The SQF Certification Process
While every certification body's exact procedure differs slightly, an SQF certification project generally follows this sequence:
- Learn the applicable SQF Code. Identify your Food Sector Category and the specific code requirements for your operations using SQFI's Code Selector.
- Register your site. Register the business on the SQF assessment database, which certification bodies use to manage your certification record.
- Appoint an SQF Practitioner. Designate a suitably trained staff member (typically holding HACCP training) responsible for developing, implementing and maintaining the system.
- Develop and document your system. Build the food safety and quality management system, prerequisite programmes, HACCP-based food safety plan and required records.
- Implement the system. Put the documented procedures into practice across the site, and generate the records an auditor will expect to see.
- Choose an accredited certification body. Select a certification body accredited to issue SQF certificates, and confirm your chosen audit option and scope with them.
- Optional pre-assessment audit. Some businesses commission a gap or pre-assessment audit to identify and close issues before the formal audit.
- Certification audit (Stage 1 / Stage 2, as applicable). The certification body conducts the formal on-site audit against the applicable SQF Code.
- Certification decision and ongoing surveillance. Certification is awarded once any non-conformances are closed out; ongoing surveillance audits then maintain certification, most commonly on an annual cycle, with the exact frequency confirmed by your certification body for your selected code and audit option.
Indicative SQF Certification Costs
SQFI does not publish a fixed New Zealand price list, and certification-body audit fees, SQFI registration fees and consulting costs are set independently by each provider. The figures below are drawn from a published 2026 international certification-body cost guide and are provided in US dollars, since no New Zealand-specific published pricing was available at the time of writing.
Important pricing note: these are broad, US-market planning figures from a published third-party guide, not AFVA fees, SQFI charges or a New Zealand certification-body quotation. Currency conversion, GST, travel, training and surveillance-audit fees are additional and vary by provider. Always request a written, scope-specific quotation from your chosen certification body.
What Affects Cost and Timeline
Published guidance indicates that a full SQF certification project, from initial assessment through to certification, can take anywhere from several months to around a year. The main factors affecting both cost and timeline include:
- Site size and complexity, including employee numbers, shifts, product families and process lines.
- How developed your existing food safety system already is, since a mature HACCP-based system needs less preparation work than one built from scratch.
- The SQF code and audit option selected, including whether a combined food safety and quality audit is required.
- Non-conformances raised at audit and how quickly corrective actions can be closed out.
- Certification-body scheduling, particularly around unannounced or peak-season audit slots.
Choosing an SQF Certification Body
SQF certificates can only be issued by a certification body that is independently accredited to audit against the SQF Code; SQFI itself does not conduct audits or issue certificates. Several internationally accredited certification bodies offer SQF auditing services to New Zealand businesses. Before booking an audit, confirm:
- The certification body's current accreditation for the specific SQF code and scope you need.
- Which SQF Code edition (9 or 10) applies to your audit, and the transition timing SQFI expects for your site.
- The audit option (announced or unannounced) your customer requires, if any.
- A clear, written quotation covering registration, audit days, travel, report fees and the ongoing surveillance cycle.
A regulatory food safety verifier under the Food Act 2014 is a different role from an SQF certification-body auditor; holding one does not substitute for the other, and your consulting support provider, verifier and SQF certification body should generally be separate to maintain independence.
Common Mistakes When Pursuing SQF Certification
- Assuming SQF replaces Food Act or RMP obligations. SQF certification is a separate, voluntary commercial scheme; your regulatory registration and verification must still be maintained.
- Selecting the wrong SQF code or scope. Certifying against a code that does not match your actual operations can mean re-work, delays or a certificate that does not satisfy your customer.
- Not appointing a properly trained SQF Practitioner early. This role is central to building and maintaining the system, and leaving it until shortly before audit compresses an already tight timeline.
- Treating "GFSI recognised" as one single standard. SQF, BRCGS and FSSC 22000 are all GFSI-recognised but are not interchangeable; always confirm the exact scheme your customer requires.
- Not confirming Edition 10 transition timing. Preparing documentation against the wrong code edition can create avoidable gaps at audit.
How AFVA Can Help
AFVA provides practical SQF consulting support for New Zealand food businesses, including gap assessment against SQF requirements, help identifying the correct SQF code and Food Sector Category, documentation review and development, internal audit planning, corrective action close-out and pre-audit readiness review. Our food safety audit preparation service can also help you get audit-ready more generally.
AFVA is an independent consulting provider; we do not issue SQF certificates and are not an accredited SQF certification body. Consulting support and independent certification-body auditing are different functions and are kept separate to protect audit independence.
Frequently Asked Questions About SQF Certification in NZ
Getting Ready for SQF Certification with Confidence
SQF certification can open doors with retailers, exporters and contract customers, but it is a commercial scheme layered on top of your existing regulatory obligations, not a replacement for them. Confirm exactly what your customer requires, select the correct SQF code, appoint a properly trained SQF Practitioner early, and get a written quotation from an accredited certification body before you commit to a project timeline.
Need practical support? Contact AFVA to discuss SQF preparation for your business.
General information only: SQF requirements, costs and timeframes depend on the complete scope, products, processes, sites and customer requirements of the specific business. Confirm current requirements directly with SQFI, your chosen certification body and your consultant before relying on a cost estimate, code selection or timeframe.
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This article provides general information only and is not a substitute for professional advice specific to your situation. Contact us for guidance based on your actual food activities and requirements.